Most outbound is run by people who've never closed a deal.

We build the list. We write the emails. We review every send. We guarantee qualified meetings.

Tell us we're wrong Watch the rescue ↓

Guaranteed qualified meetings or month 2 is free.

Editorial · The Solva Premise

Mark + Jordan · Melbourne · 2026

The rescue · 30 days

Watch one email get rescued.

Same email, six states. Generic template enters the desk, lands as a booked meeting forty-seven minutes later.

Stage 1 / 6
generic_template.eml
To: 412 prospects · batch send
Subject: Quick question about your sales process

Hope this finds you well! I wanted to reach out and connect about how our platform can help your team scale outbound efficiently with AI-powered workflows. We work with 100+ companies and would love to learn more about your goals.

Reply rate, last 90 days: 0.4%. Stock template, mass-blasted.

To: 412 prospects · batch send
Subject: Quick question about your sales process

Hope this finds you well! cliché opener I wanted to reach out and connect no signal about how our platform can help your team scale outbound with AI-powered workflows. stock pitch

Three cuts. Generic openers and zero specificity get deleted on contact.

To: [redacted], VP Sales
Source: hand-built list, May 2026
Series B · hiring 3 SDRs · 6 days old
  • VP Sales✓
  • Head of Mktg✓
  • RevOps Lead✓

412 rows verified Friday. Funding + SDR ramp is the signal we send on.

To: [redacted], VP Sales
Re: the funding round + the new SDR hires

"Saw you just raised funding and started hiring SDRs. Want the account list before they start from scratch?"

Drafted by Jordan. One line. Specific signal. No CTA junk.

To: [redacted], VP Sales
Re: the funding round + the new SDR hires

"Saw you just raised funding and started hiring SDRs..."

Reviewed · Approved 14 sec · one verb change · sent 09:26
From: [redacted], VP Sales
Re: Re: the funding round + the new SDR hires

> Saw you just raised funding and started hiring SDRs. Want the account list before they start from scratch?

Yes please. Thursday 11am works. Send the list before then.

Reply landed 47 minutes after send. Jordan confirmed the slot.

Booked Thursday · 11:00

01 / 06

Generic email arrives.

Stock SaaS template. Mass-blasted to 412 prospects. Reply rate: 0.4%. This is what your inbox gets every day.

Read in full · 12 months of your outbound, audited Friday.

02 / 06

We mark what's wrong.

Cliché openers, no signal, stock CTAs. Three cuts before the line gets touched. Most templates die here.

3-page audit memo · sent end of week 1.

03 / 06

Signal is pulled out.

The funding round and the SDR ramp are the only two facts worth sending on. Everything else is noise.

412 prospects verified · hand-built, signal-scored Friday.

04 / 06

Jordan drafts the rewrite.

One line. Names the signal. Asks one specific question. No "circling back" filler.

Drafted by hand · every word reviewed before send.

05 / 06

We review in fourteen seconds.

One verb changed. Approved at 09:26. Sent immediately. No A/B split, no schedule, no warm-up phase.

Founder-reviewed · every send, no exceptions.

06 / 06

Reply lands forty-seven minutes later.

"Yes please. Thursday 11am works." Meeting booked. Friday note goes out with the raw numbers attached.

Month 2 free · if we miss the meeting count.

Why we built this

We tried three SDR agencies last year.

So yeah, we built Solva.

Let us solve yours.

Mark + Jordan
Founders · Melbourne

Evidence · Solva vs Belkins, Cience, 11x

Here's the math.

We're not cheaper because we cut corners. We're cheaper because you're not paying for layers.

Line item Solva Belkins Cience 11x
Per-meeting cost$300 to $540$600 to $900$700 to $1,100$1,200+
Founder-reviewed emailsEvery oneNoNoNo
Real operator on the accountReal humanRepAEAI
Vertical specialisation6 verticalsAll B2BAll B2BAll B2B
Pilot length30 days90 days90 daysAnnual
Cancel termsQuarterly, pro-rataAnnualAnnualAnnual
First-meeting guaranteeYes, month 2 freeNoNoNo

Numbers pulled from public pricing + 40 campaign audits · 06 May 2026.

Receipts · anonymised

List_2026-05_redacted.csv

Co.TitleSignal✓
█████████VP SalesHired 2 SDRs, 3w✓
██████Head MktgSeries B, last mo✓
████████████RevOpsHubSpot → SF✓
███████Co-founder"hiring AE"✓
█████████VP RevOpsSDR cut, 2w✓

412 rows · verified Fri · n = 4 desks

Reply_rate_3wk_2026-05

11-14%

reply rate · 3 weeks · May 2026.
n = 1,247 sends · 4 desks.

vs 1-3% industry baseline (Apollo, May 2026).

As of · 12 May 2026

40 campaigns audited to date.

Retainer · Get pillar

What it costs. What you get.

Starter

$2,500 / mo USD

For founders still finding the signal.

  • 250 sends / week
  • 1 ICP, 1 sequence
  • Founder-reviewed
  • Weekly Friday note
Start now →
Live retainer slot · 1 of 3 · May 2026

Outbound Most popular

$4,500 / mo USD

For teams ready to put a real desk behind it.

  • 600 sends / week
  • 2 ICPs, A/B sequences
  • Founder-reviewed, every word
  • Reply triage by Mark
  • Weekly call with Jordan
  • Month 2 free if we miss SLA
Start now →

Scale

$8,000 / mo USD

For founders running 3+ motions at once.

  • 1,200 sends / week
  • 3 ICPs, multi-channel
  • Dedicated operator
  • Signal desk + reply triage
Start now →

Cancel anytime · Quarterly · Pro-rata refund if we miss SLAs

The revenue engine, one pillar at a time.

  • Get Live now Cold outbound, built by hand.
  • Sell Pilot June Reply triage, meeting recovery, pipeline cleanup.
  • Keep Waitlist July Renewal-risk warnings before churn.

We launch one pillar only when the previous one is operating properly.

The operators · Mel + us

Two of us. Both on every meeting.

Mark holds the pencil. Jordan holds the calendar. We're a two-person studio in Melbourne, with one operator per founder. If we can't take you, we'll say so on the first call.

Mark Hanna

Mark Hanna

Pencil · Review · Close

"The reason a 14-second pencil pass beats a 14-minute templated draft is that 14 seconds is honest."

Book Mark →
Jordan Smale

Jordan Smale

Signals · Drafts · Ops

"We don't run cadences. We run desks. The dossier is the unit of work."

Book Jordan →

FAQ

Things you'll ask. Things we'll say.

  • Why two operators? Because most of our work is judgment. We can't outsource it.
  • How fast? First list in week one. First reply by week three on most stacks.
  • What if you can't take us? We'll say so on the first call. We'd rather refer you out than overbook.
  • What's not included? We don't run paid ads, content, or a CRM rebuild. We send cold email, by hand, to the right people.
  • Cancel? Quarterly. Pro-rata refund if we miss our own SLAs.